Preventing Brain Freeze

Prevent Brain FreezeA fun fact for your weekend!

Don’t you hate it when you take that first sip of an ice-cold drink and what should be perfect refreshment turns into a massive headache?

Researchers believe they may have uncovered the cause of brain freeze. According to a study presented at the 2012 Experimental Biology meeting, icy cold beverages sipped through a straw cause an artery behind the eyes to dilate. The dilation places pressure on surrounding nerves, causing than familiar “brain pain.” So, exercise caution when slurping up your icy cold refreshments – sip slowly to prevent the rush of blood and avoid the major sting that follows.


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